A Typical member of my target audience would be Saskia Rodriguez. She is 16 and is completing a-levels in Textiles, Photography and Art as well as socialising with friends and listening to her favourite bands and music artists. She likes finding out about new and upcoming bands as she can then introduce them to her friends, and go and see them in concert. Her favourite indie, less known bands are Imagine Dragons, Wakey!Wakey! and Bastille, although she also enjoys listening to well known, mainstream artists such as Lady Gaga and Coldplay. She also has a Saturday job and spends the money she earns on clothes, CD's and magazines. She usually buys magazines such as Q and Clash as they feature information on upcoming bands and have interesting articles on artists she likes.
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